October 29, 2025

Advertising Standards

Minnesota Automobile Advertising Program Documents

Contact David Archer, Lathrop GPM LLP, david.archer@lathropgpm.com for Complaints and Preapprovals.

Other Advertising Rules

Recent News & Updates

Dealer Lawsuit Highlights Importance of Allocation and Sales Performance Protections

A New York GMC dealer has filed a $15 million lawsuit against General Motors, alleging that GM restricted the dealership’s inventory and then evaluated the store under sales performance standards the dealer could not reasonably meet. According to published reports,...

Candidate Filings Set the Stage for August Primary

The filing period for state and federal candidates seeking election closed on June 2. While we now know the universe of candidates, many races will require a primary election in August to determine who will appear on the November ballot. The most notable primary...

FTC Letters – MADA Updates Advertising Standards Effective May 25

Last week, MADA issued important updates to its Advertising Standards and Three Strikes Policy following recent guidance from the FTC regarding dealer advertising practices. On April 17, NADA hosted an FTC webinar in which senior FTC staff stated that, under Section 5...

Advertising Standards